Kuala Lumpur, 1 October 2024 – Allianz Life Insurance Malaysia Berhad (Allianz Life) and the Malaysian Financial Planning Council (MFPC) celebrated the achievements of 143 qualifiers from the Professional Estate Planning Adviser Programme (PEPAP) at a recent graduation ceremony held at the Asian Institute of Chartered Bankers in Kuala Lumpur.
The event marked a significant milestone as Allianz Life recognised its latest cohort of certified estate planners. Over the past two years, the Company has seen a consistent number of agents graduating from its professional estate planning course. Whilst the numbers have remained stable, the focus has been on deepening the expertise of experienced agents.
"We have observed that our Allianz Life agents are becoming increasingly skilled in estate planning, which is an important value proposition for our clients,” said Allianz Life Chief Executive Officer, Charles Ong.
"This growing familiarity is crucial as clients have become more conscious of the importance of estate planning, particularly in the aftermath of the COVID-19 pandemic,” he added.
In 2020, Allianz Life and MFPC entered into a training services agreement, allowing Allianz Life agents to enrol in PEPAP and gain critical knowledge on integrating estate planning into their financial services. That same year, Allianz Life also partnered with RHB Trustees to offer trustee services, enhancing their ability to manage and protect clients' legacies.
These training programmes, coupled with increasing client awareness, have significantly boosted interest in Allianz Life’s estate planning services.
Allianz Life’s Annualised First Year Premium for estate planning business more than doubled to RM16.35 million in 2023, from RM7.60 million recorded in the previous year. This impressive growth reflects the increasing number of agents opting to undergo PEPAP, equipping them with the expertise to apply estate planning concepts. By enhancing their skills, the agents are now better positioned to meet the evolving financial needs of their clients and deliver the best service.
This expansion was also driven by Allianz Life's strategic focus on being a comprehensive solution provider for family estate planning. Key products in this initiative include Allianz EverLink Signature, Allianz EverLink Plus, and Allianz Legacy Plus.
"Our holistic approach to estate planning caters to the unique needs of each family we serve. This not only empowers our agents to engage effectively with clients but also reinforces Allianz Life’s dedication to delivering exceptional protection and service," Charles added.
For more information about Allianz Estate Planners, please email [email protected]
This content is provided by Allianz Malaysia Berhad
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