UMW Toyota Motor showcases its commitment to environmental sustainability through active participation in the UMW Green Shoots Initiative (UGS), a CSR programme of UMW Group driven by UMW Toyota Motor and Perodua since 2021.
The recent UGS event at the Kubang Badak Mangrove Reserve, Langkawi, achieved a significant milestone by planting 5,900 trees, bringing the total number of trees planted in 2023 to 12,000, including the 6,100 trees planted in Tanjung Tuan in March. This emphasised the company's dedication to creating a greener and more sustainable future, as an integral part of redefining mobility.
Datuk Ravindran K., President of UMW Toyota Motor stated, "Carbon is our No.1 enemy. Therefore, taking care of the environment is a shared responsibility for a better future. Through initiatives like UGS, we aspire to embrace our philosophy of 'Move Your World', redefining mobility as an integral facet of daily life."
In alignment with the United Nations Sustainable Development Goals (UNSDG) and in support of the National 100-million Tree-Planting Campaign 2020-2050, the UGS Initiative signifies a substantial step toward a greener and more sustainable future. Under the theme "Green Malaysia. Our Trees. Our Life.", the initiative addresses climate change and environmental conservation.
This initiative is in line with Toyota Global commitment to achieve carbon neutrality by 2050. This goal encompasses a practical and sustainable reduction in CO2 emissions, recognising that a one-size-fits-all approach may not be sufficient. Therefore, a multi-pathway approach, including the push for Hybrid Electric Vehicles (HEVs), is imperative. Through tree planting and offsetting CO2 emissions, UMW Toyota Motor actively contributes to the larger mission of creating a sustainable future.
"Toyota firmly believes in the power of innovation and sustainable practices. Our goal is not only carbon neutrality but also the realisation of a happier, more connected society. This is where individuals can make choices aligned with their values and lifestyles," Datuk Ravindran added.
The strategic focus on planting mangrove trees amplifies the positive impact on the environment. Mangroves act as a natural barrier against erosion, improve water quality by filtering pollutants, and provide crucial habitats for a diverse range of wildlife.
The event witnessed the enthusiastic participation of MRSM Langkawi's students and teachers, the local community of Kampung Kubang Badak, the Malaysian Nature Society (MNS), and dedicated volunteers from UMW Toyota Motor and its dealers.
UMW Toyota Motor's participation in the UGS Initiative exemplifies its role as a socially responsible corporate citizen, committed to creating a sustainable and greener future for generations to come. The company is dedicated to reducing its environmental footprint and making a positive impact on society.
For more information, visit https://www.toyota.com.my or call the Toyota freephone line 1-800-8-TOYOTA (869682).
This article is provided by UMW Toyota Sdn Bhd
The views expressed here are those of the author/contributor and do not necessarily represent the views of Malaysiakini.
