Kinohimitsu, a leading collagen beverage brand in Southeast Asia, pulled out all the stops at their spectacular awards night held recently at the prestigious One World Hotel in Petaling Jaya’s vibrant Bandar Utama. The evening was dedicated to honouring their exceptional achievement of being crowned the ‘Number 1 Bestselling Collagen Drink in Singapore and Malaysia for 2022’.

Dazzling the guests with their glamorous presence were none other than the renowned former Kinohimitsu brand ambassadors from Hong Kong, the charismatic Tavia Yeung and the dashing Him Law.

Esteemed Hong Kong TVB artist, Lai Lok-Yi (left in pic, with Actress & Former Kinohimitsu Hong Kong Ambassador Tavia Yeung, and Actor & Former Kinohimitsu Hong Kong Ambassador Him Law), also joined them at the awards night.

Also present were local celebrities, influential personalities, respected partners and business associates who had gathered from across the nation. All were united in celebrating Kinohimitsu’s phenomenal journey and in expressing heartfelt gratitude for their unwavering support, resulting in Kinohimitsu cementing its position as the reigning champion of the collagen drink market.

The night came alive with captivating performances, featuring enchanting collagen drink showcases, stunning fashion parades by Malaysia’s captivating beauty queens, extraordinary musical renditions, and the presentation of exquisite souvenirs and bespoke awards to the backbone of Kinohimitsu’s success – their trusted business partners, beloved celebrities and other valued partners.

Speaking about this remarkable milestone, Ting Yen Hock, the visionary Executive Chairman of Kino Biotech Group (main pic), declared: “We are committed to ensuring that our products continuously make a positive impact on society.”

“At Kinohimitsu, our mission is to empower individuals to lead happy, healthy, and confident lives every single day! This recognition of our innovative and effective products fills us with immense pride.”

“I am thrilled that Kinohimitsu has triumphed yet again, securing our position as the leading and bestselling collagen brand in Malaysia and Singapore, as testified by NielsenIQ’s trusted data. Our unwavering dedication, coupled with exceptional leadership, has elevated Kinohimitsu to become the epitome of quality collagen products, beauty beverages and functional foods across Asia.”

With the theme ‘Love Yourself’, Collagen Day 2023 emphasised the paramount importance of self-care and individual well-being, both inside and out.

“Loving yourself is not just a luxury; it is a necessity,” he said. “Through this empowering campaign, Kinohimitsu continues to remind consumers about the vital role collagen plays in their lives, while providing them with the finest products and invaluable resources to embrace and enjoy a holistic, healthy lifestyle.”

[Above pic - Ting Yen Hock, the visionary Executive Chairman of Kino Biotech Group (centre left) with (from left to right) the Group’s Chief Operating Officer Jennifer Chin, Capabilities Development & HR Director Kristin Chong, CEO Chong Ka Wee, Chief Business Officer Doris Mak and Managing Director (Malaysia) Marcus Chong.]

The extravagant awards night not only showcased Kinohimitsu’s unwavering commitment to promoting a healthy way of life and healthcare but also highlighted their exceptional range of collagen supplements, beauty elixirs and functional formulas.

Each Kinohimitsu product is meticulously crafted using premium, top-grade ingredients, and backed by rigorous scientific research, ensuring optimum well-being and healthy aging for all.

In addition to celebrating their coveted status as the number one collagen brand in Singapore and Malaysia, Kinohimitsu took immense pride in announcing the latest feat for their flagship product, the Kinohimitsu Collagen Diamond, which was honoured with the prestigious Gold Prize at the renowned Monde Selection World Quality Awards 2023.

Remarkably, this marks the third consecutive year, from 2021 to 2023, that the Kinohimitsu Collagen Diamond has clinched the gold accolade, reaffirming its unrivalled quality on the global stage.

In 2012, Kinohimitsu garnered international recognition when Euro Monitor declared it the unrivalled bestselling collagen drink in Singapore and Malaysia. This remarkable achievement solidifies Kinohimitsu’s position as a trusted and esteemed brand in the flourishing collagen beverage market.

Meanwhile, Kinohimitsu continues to demonstrate its innovative prowess not only in its products and services but also in its marketing approach.

On the marketing front, by leveraging cutting-edge technologies and digital platforms, Kinohimitsu continues to craft engaging and personalised campaigns that resonate with consumers. From interactive social media campaigns to immersive digital experiences, Kinohimitsu’s marketing approach stands out for its ability to captivate and connect with customers in meaningful ways, ensuring that the brand remains at the forefront of innovation in the ever-evolving marketing landscape.

Collagen Day campaign: Up to 40% Off + Limited-Edition Kit at An Irresistible Price!

As a token of appreciation for its continued successes, Kinohimitsu invites everyone to indulge in their premier collagen products with exclusive discounts of up to 40% during the captivating Collagen Day campaign, running from 1st April to 31st May 2023 (terms and conditions apply).

This incredible offer includes the much-anticipated limited-edition Collagen Day Kit, featuring the luxurious Kinohimitsu Collagen Diamond 16’s, with a complimentary Collagen Green Caviar 2’s and Kinohimitsu Collagen Men 16’s, all available at the irresistible price of RM129!

Kinohimitsu’s impressive range of collagen products also includes the acclaimed Kinohimitsu Collagen Beauty, Kinohimitsu Collagen Green Caviar, Kinohimitsu Collagen Nite, Kinohimitsu Stem Gold+ 180g, Kinohimitsu Marine Gem 180g, Kinohimitsu Stem Cell Snow Lotus 10’s, Kinohimitsu Collagen Activ 15’ Beauty Activ 15’s, and Kinohimitsu Collagen Activ 15’s Beauty.

To enjoy these exclusive Collagen Day offers, visit leading pharmacies such as Watsons, Guardian, Caring, Aeon Wellness, and Sasa. Online shoppers can also take advantage of these irresistible deals on Kinohimitsu’s official e-store at my.kinohimitsu.com , as well as popular e-marketplaces like Lazada and Shopee.

Source: Nuffnang Malaysia