myNEWS Malaysia reinforces brand positioning as preferred choice convenience store in the country
myNEWS Malaysia has come a long way since its first store opening back in 1996 and today it is the largest homegrown retail convenience store chain in Malaysia.
In conjunction with its 24th anniversary, myNEWS Malaysia is reinforcing its brand positioning as a preferred choice convenience store to be welcoming to its customers and surprising everyone with attractive promotions and offers. The brand promise includes to be always welcoming to their customers with great customer service and at the same time a rewarding experience at its outlet.
“We are proud to have witness the achievements of myNEWS steady progress in the country, from its humble beginning and until today with more than 500 outlets in the country. As a homegrown brand, we will continue to serve our customers by providing enriching experience at our stores through excellent customer service and a variety of fine product offerings,” said Dang Tai Luk, Founder and Group Chief Executive Officer, myNEWS Malaysia.
myNEWS outlets are strategically located in the urban areas in Peninsula Malaysia and is setting its eyes to go beyond in the future to East Malaysia and the region. With its new tagline ‘Always Welcoming, Delightfully Surprising’ it is hope to continue to foster trusting relationship with its customers and loyal members.
Dang added, “At myNEWS, we are always looking at the forefront and we are proud to be the first convenience store in the country to produce an App for our members where deals and promotions are made available every month. This is one of our significant way to go to keep abreast with the needs of our customers especially during this trying times of recovery from the pandemic.”
During the anniversary month, myNEWS members can look forward for delightful surprises when buying at their favourite outlets with their App. Just purchase RM 10 and above in a single transaction using the App and receive 1 stamp. Collect 3 stamps and members will be rewarded with a Gift coupon in the App. This coupon can be redeemed at the nearest outlet for exclusive myNEWS Malaysia merchandise.
Through an exclusive collaboration with the key suppliers – The Coca-Cola Company, this month myNEWS members can too stand a chance to win Special Edition Coca-Cola premium item! Just participate in the Money Can’t Buy Rewards Campaign by spending RM 10 or above on any of the Coca-Cola products, and participating brands such as Sprite, Fanta, Minute Maid Refresh, Authentic Tea House, Heaven and Earth etc in myNEWS app! Lucky winners will be announce on the App & myNEWS Malaysia Facebook Page.
Simply download the app https://bit.ly/2Briiae and sign up now to find out more!
For more information, visit www.mynews.com.my and for the new release of myNEWS Malaysia brand video click here: fb.com/myNEWSMalaysia or https://youtu.be/kTJfFlKVy6g
