KUALA LUMPUR, 17 June 2020 – Like cookies and milk, butter and kaya, some things in life are truly better together. With this in mind, Mondelez International ( Malaysia) is excited to launch the new Cadbury Dairy Milk Chipsmore!, offering chocolate fans a unique experience of taste and textures. The brand’s latest confection seeks to excite both chocolate and cookie fans by combining the best of both snacks - smooth chocolate and chunky chocolate chip cookies.
By bringing together two of Malaysia’s favourite snacks into one delicious chocolate bar, Cadbury Dairy Milk invites chocolate fans everywhere to indulge in this new combination that’s better together and special in its own way. Each bite of the new Cadbury Dairy Milk Chipsmore! is a complete experience of the taste buds. Sinking into the velvety smooth chocolate before reaching the perfect crunch of chocolate chip cookie pieces that melts in your mouth, delivering the familiar chocolatey flavour with a bite.
The introduction of the product showcases Cadbury Dairy Milk’s versatility to continuously innovate while emphasizing Mondelēz’s commitment to provide the right snack, for the right moment, made the right way for its consumers. The confectionary brand has previously introduced other interesting flavours to the delight of Cadbury Dairy Milk fans in Malaysia including Cadbury Dairy Milk Marvellous Creations, Cadbury Dairy Milk Oreo and Cadbury Dairy Milk Bubbly.
“There’s no doubt that Cadbury Dairy Milk chocolates are great on their own, but here at Mondelez Malaysia we are constantly innovating to bring our consumers a greater selection of treats. Products like Cadbury Dairy Milk Chipsmore! celebrate the union of unique taste and textures specially crafted to offer chocolate fans experiences that are better together.” shared Rahul Mathur, Category Manager, Chocolates for Mondelez International, Malaysia, Singapore and Thailand.
It is through innovative treats like the Cadbury Dairy Milk Chipsmore! that the chocolatier seeks to encourage Malaysians to create and share moments that are better together. Whether it is a picnic at the park or watching a movie, experiences like these are always enjoyed better together with friends and loved ones.
The new Cadbury Dairy Milk Chipsmore! is available in major Hypermarkets and Supermarkets, nationwide with a recommended selling price of:
RM 3.30 for 40g
RM 5.90 for 90g
RM 8.90 for 165g
For more information on Cadbury Malaysia, check out the Facebook page at https://www.facebook.com/CadburyMalaysia.